This helps us understand what you and your business represent/stand for. Your brand is
something that helps you and your company unique, something that is memorable for your client's, and viewers. Having a unique brand helps you to stand out from other companies.
When you think about your brand, how is it usually displayed or represented? By your logo. Logo is a visual representation of what your business represents/stands for. Having a good and solid logo, is what also helps you and your business to stand out from other businesses.
Having printed materials with your logo on it helps you to continue to market your business even when you are not next to a computer or able to access it from your mobile device.
By the use of business cards, letterheads, folders, envelopes, and many other type of material you can be sucessful in accomplishing this major part of the branding for your business.